Hella Bitters & Soda Review

Hella Bitters and Soda

Hella Bitters & Soda isn’t the first product I’ve reviewed from the ever-expanding Hella Cocktail Co. When I met their founders back in 2016, bitters were their only product. Since then, their brand has expanded to include a full lineup of bitters, mixers, and canned bitters and soda. Since their rebrand from Hella Bitters to Hella Cocktail Co., their growing product line continues their tradition of using only premium ingredients that are fresh and free from artificial additives—something much of their competitors cannot say.

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3 SUZE Cocktails to Expand Any Palate

20160902 Earl Grey White Negroni Website 01

As we age, our palates change, and whether that’s due to physiology or simply preference is akin to the nature versus nurture debate. Reality is likely a combination. Sometimes we call certain tastes “acquired” and research suggests that there is a baseline amount of exposure to a new flavor that must occur before it becomes preferred. Developing a palate for the bitter notes of hops in beer or the bitter acidity in black coffee are two prime examples. Around the age of 40, Read more